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The essence of a tradition

We are in a clearly defined context: grapes are a traditional crop in the Alicante Region.

History tells us that in 1472 the Muslim farmer from the Jalon Valley was the most important supplier of Muscat raisins to the markets of the Kingdom of Valencia. It is supposed that in the 15th century, the stalwart of Valencian literature, Joan Martorell, liked to refresh his palate with wine that came from the land he owned in “La Vall” ( Jalon Valley ), while he was writing his famous book “Tirant lo Blanc“.

During the 18th century and at the beginnings of the19th, plantations of Roman Muscat grape covered the valley´s land. This grape variety was used to produce raisins which were the basis of a successful commercial export trade to the American and European markets. Other varieties like the Garnache grape, colloquially known as “Giró or Gironet”, grew on the mountainsides and were used for the production of wine.

At the beginning of the XX centuary the crisis that affected the raisin trade and the Phyloxera Plague that attacked the vines, caused a “Black Hole” in our agricultural evolution, until 1962, when 14 farmers decided to form a Society, which is nowadays known as the “Bodega Cooperativa Virgen Pobre”. It was established in Jalón (Xalò) and now, after more than 45 years of existence it emerges as a real leader of the Viticulture of the region.

At the dawn of the new millenium the Winery wishes to render a tribute to those men. They made the existence of our bodega a reality, thanks to their tenacity and know how. Today there are over 400 partners who continue to expand the excellence of our historical Viticulture.